George S. Day | lit.salon

Explore Salon Quotes Lists Reviews Writings

—

Changelog About Contact Privacy Donate

George S. Day | lit.salon

George S. Day

No bio available. Add one in Open Library.

Books by George S. Day (50 max)

Marketing research: private and public sector decisions

1980

David A. Aaker, V. Kumar, George S. Day

Marketing Research

1980

David A. Aaker, George S. Day

Essentials of marketing research

1999

V. Kumar, David A. Aaker, George S. Day

Market driven strategy: processes for creating value

1990

Market Driven Organization Understanding, Attracting, and Keeping Valuable Customers

1999

Innovation prowess: leadership strategies for accelerating growth

2013

Marketing Public Transit: A Strategic Approach (Praeger Series in Public and Nonprofit Sector Marketing)

1987

Christopher Lovelock, Gordon Lewin, George S. Day, John E.G. Bateson

Market Driven Strategy

1999

Wharton on managing emerging technologies

2000

George S. Day, Paul J. H. Schoemaker

Peripheral vision: seven steps to seeing business opportunities sooner

2006

See Sooner, Act Faster: How Vigilant Leaders Thrive in an Era of Digital Turbulence

2019

George S. Day, Paul J. H. Schoemaker

Buyer attitudes and brand choice behavior

1967

Buyer attitudes and brand choice behavior

1970

Buyer attitudes and brand choice behavior

1970

Consumerism: search for the consumer interest

1974

George S. Day, David A. Aaker

The broadening scope of marketing research in the U.S.: a research report

1975

Cases in computer and model-assisted marketing: planning

1975

Identifying competitive product-market boundaries strategic and analytical issues

1976

Strategic market analysis: top-down and bottom-up approaches

1980

Consumerism: search for the consumer interest

1982

David A. Aaker, George S. Day

Strategic market planning: the pursuit of competitive advantage

1984

Course design guide to accompany "Strategic market planning" and "Analysis for strategic marketing decisions"

1985

Analysis for strategic market decisions

1986

Valuing market strategies

1988

The Interface of marketing and strategy

1990

George S. Day, Barton A. Weitz, Robin Wensley

Learning about markets

1991

Learning about markets commentary

1991

The capabilities of market-driven organizations commentary

1993

capabilities of market-driven organizations

1993

Investigacion de Mercados - 3 Edicion

1996

David A. Aaker, George S. Day

Wharton on dynamic competitive strategy

1997

George S. Day, David J. Reibstein

The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers

1999

Capabilities for forging customer relationships

2000

Comprender, captar y fidelizar a los mejores clientes

2000

La Organizacion Que Actua En Funcion del Mercado

2000

Superiority in customer relationship management consequences for competitive advantage and performance

2002

Wharton on Dynamic Competitive Strategy

2004

George S. Day, David J. Reibstein

Essentials of Marketing Research

2005

V. Kumar, David A. Aaker, George S. Day

Essentials of Marketing Research, 2nd Edition with SPSS 13.0 Set

2005

V. Kumar, David A. Aaker, George S. Day

Essentials of Marketing Research

2006

V. Kumar, David A. Aaker, George S. Day

Wharton on Dynamic Competitive Strategy

2008

George S. Day, David J. Reibstein

Essentials of Marketing Research, 2nd Edition with SPSS 17. 0

2009

V. Kumar, David A. Aaker, George S. Day

Strategy from the outside in profiting from customer value

2010

See Sooner, Act Faster - How Vigilant Leaders Thrive in an Era of Digital Turbulence

2019

George S. Day, Paul J. H. Schoemaker

Strategy from the Outside In (PB)

2023

Innovate to Grow: A Leader's Guide Achieving and Sustaining Faster Growth

2025