Advertising Effectiveness in a Crowded Television Environment (Working Paper, Report No 78-113)
by Otʻar Kʻvrivišvili, Michael L. Ray, Peter H. Webb
1968429 pages
Marketing Science Inst·2 editions
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Advertising Effectiveness in a Crowded Television Environment (Working Paper, Report No 78-113) (1968)
Advertising Effectiveness in a Crowded Television Environment (Working Paper, Report No 78-113) (1968)
Marketing Science Inst
Marketing Science Inst
Paperback
ISBN 10: 9992800682
ISBN 13: 9789992800683