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Yoram Wind | lit.salon
Yoram Wind
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Books by Yoram Wind (50 max)
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Convergence Marketing: Strategies for Reaching the New Hybrid Consumer
2002
Yoram Wind, Vijay Mahajan
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Competing in a Flat World: Building Enterprises for a Borderless World
2008
Victor K. Fung, William K. Fung, Yoram Wind
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Applied Conjoint Analysis
2014
Vithala R. Rao, Paul C. Green, Yoram Wind
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Behavioral models for market analysis: foundations for marketing action
1977
Francesco M. Nicosia, Yoram Wind
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Driving Change: How the Best Companies Are Preparing for the 21st Century
1998
Yoram Wind, Jeremy Main
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New-product diffusion models
2000
Vijay Mahajan, Eitan Muller, Yoram Wind
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Digital Marketing
2002
Vijay Mahajan, Yoram Wind
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The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business
2005
Yoram Wind, Colin Crook, Robert Gunther
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The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business (Wharton School Publishing Paperbacks)
2006
Yoram Wind, Colin Cook
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Beyond Advertising Creating Value Through All Customer Touchpoints
2016
Yoram Wind, Catharine Findiesen Hays
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New-product forecasting: models and applications
1981
Yoram Wind
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Customerization: the next revolution in mass customization
2000
Yoram Wind
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Making Better Sense How Your Mental Models Define Your World
2010
Yoram Wind, Colin Crook
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Transformation in Times of Crisis: Eight Principles for Creating Opportunities and Value in the Post-Pandemic World
2020
Yoram Wind, Nitin Rakesh
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Industrial buying behavior: source loyalty in the purchase of industrial components.
1967
Yoram Wind
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Marketing performance: a conceptual framework
1968
Yoram Wind
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New-product forecasting: models and applications
1982
Yoram Wind, Vijay Mahajan, Richard N. Cardozo
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Product policy: concepts, methods, and strategy
1982
Yoram Wind
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The contribution of research to product management and new product development: keynote address at the 36th ESOMAR Congress "Demonstrating the Contribution of Research".
1983
Yoram Wind
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New-Product Forecasting: Models and Applications
1984
Yoram Wind, Vijay Mahajan, Richard N. Cardozo
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Advances in Product and Marketing Strategy
1984
Yoram Wind
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Innovation diffusion models of new product acceptance
1986
Vijay Mahajan, Yoram Wind
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Courtyard by Marriott: designing a hotel facility with consumer-based marketing models.
1989
Yoram Wind
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Driving Change
1999
Yoram Wind, Jeremy Main
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Digital marketing: global strategies from the world's leading experts
2001
Yoram Wind
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Finding Fertile Ground Identifying Extraordinary Opportunities for New Ventures
2004
Robert Gunther, Yoram Wind, Colin Crook
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Marketing research and modeling: progress and prospects : a tribute to Paul E. Green
2004
Paul E. Green, Yoram Wind
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The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business
2004
Yoram Wind
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Market Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green (International Series in Quantitative Marketing)
2005
Yoram Wind, Paul E. Green, Green, Paul E., Jr.
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Imkansizi Dusunmek
2009
Yoram Wind
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Network Challenge Strategy, Profit, and Risk in an Interlinked World
2009
Paul Kleindorfer, Yoram Wind, Robert Gunther
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Embrace the outlier: to do differently you must see differently
2011
Yoram Wind
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Does it feel right?: develop the intuition to act quickly
2011
Yoram Wind
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Marketing Research and Modeling : Progress and Prospects A Tribute to Paul E. Green
2013
Yoram Wind, Paul E. Green
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Beyond advertising reaching customers through every touchpoint
2015
Yoram Wind
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Can Art Aid in Resolving Conflicts?: 100 Perspectives
2019
Noam Lemelshtrich Latar, Yoram Wind, Ornat Lev-er
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The future of advertising full touchpoint value creation
2020
Yoram Wind, Catharine Findiesen Hays
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The power of impossible thinking
Yoram Wind, Colin Cook
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Competing in a flat world
Victor K. Fung, William K. Fung, Yoram Wind