Johny K. Johansson | lit.salon

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Johny K. Johansson | lit.salon

Johny K. Johansson

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Books by Johny K. Johansson (50 max)

Global Marketing: Foreign Entry, Local Marketing, and Global Management (The Irwin Series in Marketing)

1996

Johny K. Johansson

New Global Marketing Local Adaptation for Sustainability and Profit

2016

Johny K. Johansson, Michael T. Furick

Country and Region Factbook

2016

Johny K. Johansson, Michael T. Furick

Relentless: the Japanese way of marketing

1996

Johny K. Johansson

Implacable

1997

Nonaka Johanson, Johny K. Johansson

Relentless: The Japanese Way of Marketing

1997

Johny K. Johansson, Ikujiro Nonaka

Canonical correlation analysis of competitive market structure

1973

Johny K. Johansson

The theory and practice of Swedish consumer policy

1973

Johny K. Johansson

Bimultivariate redundancy maximization

1973

Johny K. Johansson

Modeling the marketing mix for an industrial product

1974

Johny K. Johansson

Canonical correlation, multiple regression and simultaneous systems some equivalences and their implications

1974

Johny K. Johansson

Product positioning with competitive reaction an iterative clustering model

1974

Johny K. Johansson

Price-quantity relationships varying across brands and over time

1974

Johny K. Johansson

A clarification of the redundancy index

1974

Johny K. Johansson

A path analysis model of the advertising-sales relationship

1974

Johny K. Johansson

A user's introduction to econometric techniques for analyzing panel data

1974

Johny K. Johansson

Japanese export management: the organizational, institutional, and market factors behind a world force

1981

Johny K. Johansson

In Your Face: How American Marketing Excess Fuels Anti-Americanism

2004

Johny K. Johansson

Contemporary Brand Management

2014

Johny K. Johansson