Harper W Boyd Jr.

Born: 1917

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Born: 1917

Books by Harper W Boyd Jr. (50 max)

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Marketing Strategy: Planning and Implementation (The Irein Series in Marketing)

1992

Orville C. Walker, John Mullins, Harper W Boyd Jr., Harper W. Boyd, Jean-Claude Larreche, Orville C., Jr. Walker

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Marketing Management: A Strategic Decision-Making Approach

2004

John Walker Mullins, John Mullins, Harper W Boyd Jr., Orville C. Walker, Jean-Claude Larreche

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Marketing Strategy: A Decision-Focused Approach (Cram101 Textbook Outlines - Textbook NOT Included)

2006

Orville C. Walker, John Mullins, Harper W Boyd Jr.

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Marketing Strategy: A Decision Focused Approach (McGraw-Hill/Irwin Series in Marketing)

2003

Orville C. Walker, John Mullins, Harper W Boyd Jr.

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Contemporary American Marketing Readings on the Changing Market Structure

1957

Harper W Boyd Jr., Richard M. Clewett, Ralph Westfall

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Advertising Management Selected Readings / Edited by Harper W. Boyd Jr. [And] Joseph W. Newman

1968

Harper W Boyd Jr., Joseph W. Newman

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Marketing Management Strat. App. (Irvin Series in Marketing)

1992

Harper W Boyd Jr., Walker Boyd

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Marketing Management: A Strategic, Decision-Making Approach (w/GAMAR Software)

2001

Harper W Boyd Jr., Orville C. Walker, John Mullins, Jean-Claude Larreche

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Marketing Management: A Strategic Decision-Making Approach (Mcgraw Hill/Irwin Series in Marketing)

2006

John Mullins, Orville C. Walker, Harper W Boyd Jr.

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Marketing management casebook

Harper W Boyd Jr.