David J. Reibstein

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Books by David J. Reibstein (50 max)

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Marketing Metrics: 50+ Metrics Every Executive Should Master

2006

Paul W Farris, Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein

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Conjoint analysis reliability: empirical findings

1985

David J. Reibstein

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Number of choices and perceived decision freedom as a determinant of satisfaction and consumer behavior

1974

David J. Reibstein

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On analyzing interdependent decisions in marketing

1976

David J. Reibstein

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Marketing, concepts, strategies, and decisions

1985

David J. Reibstein

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Wharton on dynamic competitive strategy

1997

George S. Day, David J. Reibstein

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Wharton on Dynamic Competitive Strategy

2004

George S. Day, David J. Reibstein

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Wharton on Dynamic Competitive Strategy

2008

George S. Day, David J. Reibstein