Is Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s and 90s
by James N. Dertouzos
2003114 pagesRAND Corporation·1 editions No users with this book on their shelves. Maybe you could be the first.
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Is Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s and 90s (2003)
Is Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s and 90s (2003)
RAND Corporation
RAND Corporation
Paperback
Paperback
ISBN 10: 0833033417
ISBN 13: 9780833033413
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