The Use of Development and Evaluative Market Research (Research Program, Working Paper Report No. 89-107)
by Gerald Zaltman
1989Marketing Science Inst·1 editions No users with this book on their shelves. Maybe you could be the first.
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The Use of Development and Evaluative Market Research (Research Program, Working Paper Report No. 89-107) (1989)
The Use of Development and Evaluative Market Research (Research Program, Working Paper Report No. 89-107) (1989)
Marketing Science Inst
Marketing Science Inst
Paperback
Paperback
ISBN 10: 9990156948
ISBN 13: 9789990156942
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