Reflections on the Futures of Marketing
by Donald R. Lehmann, Katherine E. Jocz
1997154 pages
Marketing Science Institute·1 editions
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Reflections on the Futures of Marketing (1997)
Reflections on the Futures of Marketing (1997)
Marketing Science Institute
Marketing Science Institute
Hardcover
ISBN 10: 0965711404
ISBN 13: 9780965711401