Posicionamiento: El Concepto Que Ha Revolucionado LA Comunicacion Publicitaria Y LA Mercadotecnia (Positioning : the Battle for Your Mind)
by Al Ries
1991
Mcgraw-Hill·1 editions
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Posicionamiento: El Concepto Que Ha Revolucionado LA Comunicacion Publicitaria Y LA Mercadotecnia (Positioning : the Battle for Your Mind) (1991)
Posicionamiento: El Concepto Que Ha Revolucionado LA Comunicacion Publicitaria Y LA Mercadotecnia (Positioning : the Battle for Your Mind) (1991)
Mcgraw-Hill
Mcgraw-Hill
Paperback
ISBN 10: 0071040277
ISBN 13: 9780071040273