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James R. Lumpkin | lit.salon

Author

James R. Lumpkin

3 works

1989 across 1 dated work

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Direct marketing, direct selling, and the mature consumer: a research study1989
Marketing Channels: A Relationship Management Approach (The Irwin Series in Marketing)
With Lou E. Pelton, David Strutton

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Marketing Channels: A Relationship Management Approach (The Irwin Series in Marketing)
With Lou E. Pelton, David Strutton
Recorded as 1997; date may be inaccurate
6 editions
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Direct marketing, direct selling, and the mature consumer: a research study1989
1 edition
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Marketing Channels: Managing Supply Chain Relationships2004
With Lou E. Pelton, Martha R. Cooper, David Strutton, Lou Pelton, James Lumpkin
1 edition
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