Peter Fader

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Books by Peter Fader (50 max)

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Customer Centricity: Focus on the Right Customers for Strategic Advantage

2012

Peter Fader

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Customer Centricity Playbook Implement a Winning Strategy Driven by Customer Lifetime Value

2018

Peter Fader, Sarah E. Toms

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Customer-Base Audit The First Step on the Journey to Customer Centricity

2022

Peter Fader, Bruce G. S. Hardie, Michael Ross

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Wharton Executive Education Customer Centricity Essentials What It Is, What It Isn't, and Why It Matters

2011

Peter Fader

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Foco No Cliente Certo

2013

Peter Fader

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Customer Centricity Ebook Collection: Customer Centricity, the Customer Centricity Playbook, and the Customer-Base Audit

2024

Peter Fader, Bruce G. S. Hardie, Michael Ross, Sarah E. Toms