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Susan P. Douglas | lit.salon

Author

Susan P. Douglas

10 works

1969–2005 across 8 dated works

No biography is available yet.

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A review of flow analysis as a measure of marketing performance1969
Cross-cultural comparisons: the myth of the stereotype1975
Culture and consumer behavior time for a fresh look?1977
A cross-national exploration of husband-wife involvement in selected household activities1979

Books

10 works

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International Marketing Research2005
With C. Samuel Craig
5 editions
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International marketing research1983
2 editions
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Global marketing strategy1995
2 editions
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International Marketing Research: Concepts and Methods
With C. Samuel Craig
Recorded as 2000; date may be inaccurate
3 editions
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1987 AMA educators' proceedings1987
1 edition
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Culture and consumer behavior time for a fresh look?1977
1 edition
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A cross-national exploration of husband-wife involvement in selected household activities1979
1 edition
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Cross-cultural comparisons: the myth of the stereotype1975
1 edition
shelves
0
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0
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A review of flow analysis as a measure of marketing performance1969
1 edition
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Les Comparaisons internationales du consommateur: stéréotypes nationaux ou transnationaux?1976
1 edition
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