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Barbara E. Kahn | lit.salon

Author

Barbara E. Kahn

13 works

1984–2025 across 12 dated works

No biography is available yet.

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Measuring variety-seeking and reinforcement behavior using panel data1984
Measuring variety-seeking and reinforcement behaviors using panel data1985
Using purchase frequencies and penetration rates to infer brand positionings: niching versus change-of-pace1987
Grocery revolution: the new focus on the consumer1997

Books

13 works

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Advances In Consumer Research (Advances in Consumer Research)2006
1 edition
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Grocery revolution: the new focus on the consumer1997
1 edition
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Global brand power: leveraging branding for long-term growth2013
3 editions
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Advances In Consumer Research (Advances in Consumer Research)2004
1 edition
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Advances In Consumer Research. Volume XXXII2005
1 edition
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Shopping Revolution How Successful Retailers Win Customers in an Era of Endless Disruption2018
2 editions
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Shopping Revolution, Updated and Expanded Edition: How Retailers Succeed in an Era of Endless Disruption Accelerated by COVID-192021
3 editions
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Visual Marketing A Practical Guide to the Science of Branding & Retailing2025
With Elizabeth N. Johnson
1 edition
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Measuring variety-seeking and reinforcement behaviors using panel data1985
2 editions
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0
reviews
0
lists
0
quotes
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Measuring variety-seeking and reinforcement behavior using panel data1984
1 edition
shelves
0
reviews
0
lists
0
quotes
0
Using purchase frequencies and penetration rates to infer brand positionings: niching versus change-of-pace1987
1 edition
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Customer of Tomorrow: Strategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations2015
With Knowledge@Wharton
1 edition
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Introduction to Marketing Cases and Readings
Date unknown
1 edition
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