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Pierre Chandon | lit.salon
Pierre Chandon
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Books by Pierre Chandon (50 max)
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Hedonic and utilitarian consumer benefits of sales promotions
1999
Pierre Chandon
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Promotion des ventes psychologie de l'achat et comportement de consommation
1997
Pierre Chandon
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Is Food Marketing Making Us Fat?
2011
Pierre Chandon, Brian Wansink
