A Parasuraman

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Books by A Parasuraman (50 max)

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Servqual, a multiple-item scale for measuring customer perceptions of service quality

1986

A Parasuraman, A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry

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Moving forward in service quality research: measuring different customer-expectation levels, comparing alternative scales, and examining the performance-behavioral intentions link

1994

A Parasuraman