Explore Salon Quotes Lists Reviews Writings

—

Changelog About Contact Privacy Donate

Jean-Noel Kapferer | lit.salon

Author

Jean-Noel Kapferer

5 works

1987–2004 across 5 dated works

No biography is available yet.

Start with

Rumeurs: Le plus vieux media du monde1987
Rumors: Uses, Interpretations, and Images1990
Strategic Brand Management: Creating and Sustaining Brand Equity Long Term1997
(Re)inventing the brand: can top brands survive the new market realities?2001
With Jean-Noël Kapferer, Jean-Nowl Kapferer

Books

5 works

Featured (5)Featured (5)All (5)All (5)

Search booksSort books

Strategic Brand Management: Creating and Sustaining Brand Equity Long Term1997
3 editions
shelves
0
reviews
0
lists
0
quotes
0
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term2004
3 editions
shelves
0
reviews
0
lists
0
quotes
0
Rumors: Uses, Interpretations, and Images1990
3 editions
shelves
0
reviews
0
lists
0
quotes
0
(Re)inventing the brand: can top brands survive the new market realities?2001
With Jean-Noël Kapferer, Jean-Nowl Kapferer
2 editions
shelves
0
reviews
0
lists
0
quotes
0
Rumeurs: Le plus vieux media du monde1987
1 edition
shelves
0
reviews
0
lists
0
quotes
0

End of results

Readers in conversation

Around the salon

Public notes, reviews, lists, and conversations around Jean-Noel Kapferer.

The conversation is still open.

There is no public salon activity to show for Jean-Noel Kapferer yet.