Philip Kotler | lit.salon

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Philip Kotler | lit.salon

Philip Kotler

Born: May 27, 1931

Professor of International Marketing at the Kellogg School of Management at Northwestern University

Born: May 27, 1931

Books by Philip Kotler (50 max)

Principles of marketing

1980

Philip Kotler, Gary Armstrong, John Saunders undifferentiated, Veronica Wong, Peggy H. Cunningham, Valerie Trifts

Marketing management: analysis, planning, and control

1973

Marketing: an introduction

1987

Philip Kotler, Gary Armstrong

Marketing An Introduction

1993

Gary Armstrong, Philip Kotler

Marketing for hospitality and tourism

1996

Philip Kotler, John T. Bowen, James C. Makens

Principles of marketing Study guide

1999

Multipack Marketing Management with the Definitive Guide to Marketingplanning

2003

Philip Kotler, Bamossy

Strategic Marketing for Health Care Organizations Building a Customer-Driven Health System

2008

Philip Kotler, Joel Shalowitz, Robert J. Stevens

Social Media Marketing A Practitioner Guide

2017

Marc Oliver Opresnik, Philip Kotler, Svend Hollensen

Marketing management and strategy

1984

A framework for marketing management

2001

Philip Kotler, Kevin Lane Keller

Marketing Management

2008

Philip Kotler, Mairead Brady, Malcolm Goodman, Torben Hansen, Kevin Lane Keller

Managing Customer Experience and Relationships A Strategic Framework

2016

Don Peppers, Martha Rogers, Philip Kotler

Marketing for Hospitality and Tourism

2009

Philip Kotler, John T. Bowen, James C. Makens

Principles of Marketing

1986

Framework for Marketing Management

2006

Philip Kotler, Kevin Lane Keller

Marketing 3. 0 From Products to Customers to the Human Spirit

2010

Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

Quintessence of Strategic Management What You Really Need to Know to Survive in Business

2010

Philip Kotler, Roland Berger, Nils Bickhoff

Market Your Way to Growth: 8 Ways to Win

2012

Philip Kotler, Milton Kotler

Good Works!

2012

Philip Kotler, David Hessekiel, Nancy Lee

Stakeholder Approach to Corporate Social Responsibility Pressures, Conflicts, and Reconciliation

2016

Philip Kotler, François Maon, Adam Lindgreen

Marketing for nonprofit organizations.

1974

Marketing-Management Analyse, Planung, Umsetzung und Steuerung

1995

Philip Kotler, Friedhelm Bliemel

Corporate Social Responsibility Doing the Most Good for Your Company and Your Cause

2005

Philip Kotler, Nancy Lee

Marketing Real People, Real Choices

2006

Philip Kotler, Gary Armstrong, Michael R. Solomon, Greg W. Marshall

Valuepack Marketing Management/Marketing Management and Strategy

2006

Philip Kotler, Kevin Lane Keller, Marian Burk Wood

Social Marketing: Influencing Behaviors for Good

2007

Philip Kotler, Nancy R. Lee

Marketing in the Public Sector: A Roadmap for Improved Performance

2007

Philip Kotler, Nancy Lee

Marketing Management Horizon Edition

2012

Philip Kotler, Kevin Lane Keller

Marknadsföring Teori, Strategi Och Praktik

2013

Philip Kotler, Gary Armstrong, Anders Parment

Principles of Marketing [RENTAL EDITION]

2013

Marketing An Introduction, Global Edition

2016

Gary Armstrong, Philip Kotler, Marc Opresnik

Marketing 4. 0 Moving from Traditional to Digital

2016

Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

H2H Marketing: The Genesis of Human-To-Human Marketing

2020

Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz

Marketing 5. 0 Technology for Humanity

2021

Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

Readings in marketing management

1971

Marketing Management Analysis, Planning, and Control

1980

Strategic marketing for educational institutions

1985

Strategic marketing for nonprofit organizations

1987

Social marketing: strategies for changing public behavior

1989

Fundamentos de Mercadotecnia

1991

Marketing places: attracting investment, industry, and tourism to cities, states and nations

1993

Philip Kotler, Donald Haider, Irving Rein

Kotler on marketing: how to create, win, and dominate markets

1999

High Visibility: Transforming Your Personal and Professional Brand

2005

Irving Rein, Philip Kotler, Michael Hamlin, Martin Stoller

FAQs on Marketing: Answered by the Guru of Marketing

2005

Direccion de Marketing

2006

B2B Brand Management

2006

Philip Kotler, Waldemar Pfoertsch, I. Michi

Strategic Marketing for Non-Profit Organizations (7th Edition)

2007

Alan Andreasen, Philip Kotler, Alan R. Andreasen

Online Course Pack Principles of Marketing Pie/Onekey Coursecompass, Student Access Kit, Principles of Marketing

2008

Spend Shift How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live

2010

John Gerzema, Michael D'Antonio, Philip Kotler