Rethinking Marketing
by Minet Schindehutte, Leyland Pitt, Michael Morris
2008384 pages
Prentice Hall·2 editions
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Rethinking Marketing (2008)
Rethinking Marketing (2008)
Prentice Hall
Prentice Hall
Paperback
ISBN 10: 0132393891
ISBN 13: 9780132393898